Foundry Architecture Leadership


One of our favorite aspects of practicing architecture is getting to know our clients and helping them achieve their design goals. Our love for creating; turning a simple idea into reality is what drives our company to success. We are a full service design firm offering both architectural and interior design services for residential and commercial projects, both remodel and new construction. We specialize in photorealistic renderings, 3D modeling, and cutting edge technology such as virtual reality, allowing our clients to be fully immersed in their project before the shovel hits the dirt. Our firm has experience with unique challenges such as coastal development and projects within fire hazard areas.

Foundry Architecture Partner Russell Simpkins smiling on log in grass

Russell Simpkins is a Santa Cruz native with a born passion for design


Founding Partner

While my classmates were playing video games, I was obsessing over the proper scale of my Lego buildings, and how to achieve the tallest, most slender tower of multicolored bricks. I have dreamed of becoming an architect since I was 8 years old.

After graduating from Cal Poly SLO with a bachelors degree in architecture, I have been a job captain at HOK, and a designer at Gensler, Fuse Architects, and Talmadge Construction. I am honored to have had the opportunity to work on projects at every scale, and in many disciplines.

Foundry Architecture Partner Eric Iversen smiling on beach

From New York to Florida, Eric Iversen finds passion in the process


Founding Partner

Discovering my love of architecture came later in life. After receiving a finance degree from Cal Poly SLO, I moved to New York to work on Wall Street for a boutique investment bank. I also helped my family with property management and construction, which nurtured my appreciation for architecture.

Although I have an affinity for finance, I went back to school and received an architecture degree from the Bernard and Anne Spitzer School of Architecture. When New York’s luster started to wear off, me, my wife, and our dog Dixon decided to move back to my home state of California. As Foundry Architecture found success, we seized the opportunity during the Covid pandemic to expand our practice to Florida, while continuing to collaborate on a daily basis.